Bachelor Degrees

Degree Title : Bachelor of Business Administration (BBA)&nbsp;Total ECTS Credits: 180&nbsp;Total UKRQF : 360Duration:&nbsp; 3 Years (Full Time)/ 6 Years (Part Time)Mode of Study: Full-time/Part Time&nbsp;&nbsp;Language of Instruction: English&nbsp;University : University of Rhone Program OverviewThe Bachelor of Business Administration (BBA) program provides students with a comprehensive understanding of business principles and practices. The curriculum integrates theory and practice, equipping students with critical thinking, analytical, and decision-making skills essential for success in various business environments.Program StructureThe BBA program consists of core courses and a capstone project.Year 1: Foundation in Business (60 ECTS)Semester1. Introduction to Business (6 ECTS)&nbsp;&nbsp; - Overview of business functions&nbsp;&nbsp; - Business ethics and social responsibility2. Principles of Management (6 ECTS)&nbsp; - Management theories and functions&nbsp;&nbsp; - Organizational structure and culture3. Financial Accounting (6 ECTS)&nbsp;&nbsp; - Basics of financial statements&nbsp;&nbsp; - Accounting principles and practices4. Microeconomics (6 ECTS)&nbsp;&nbsp; - Supply and demand analysis&nbsp;&nbsp; - Market structures and consumer behaviorSemester 25. Business Mathematics and Statistics (6 ECTS)&nbsp;&nbsp; - Mathematical concepts in business&nbsp;&nbsp; - Statistical analysis for decision-making6. Marketing Principles (6 ECTS)&nbsp;&nbsp; - Marketing concepts and strategies&nbsp;&nbsp; - Consumer behavior and market research7. Business Communication (6 ECTS)&nbsp;&nbsp; - Effective communication techniques&nbsp;&nbsp; - Report writing and presentations8. Information Systems for Business (6 ECTS)&nbsp;&nbsp; - Introduction to information systems&nbsp;&nbsp; - Role of technology in business operationsYear 2: Intermediate Business Concepts (60 ECTS)Semester 31. Organizational Behavior (6 ECTS)&nbsp;&nbsp; - Individual and group behavior in organizations&nbsp;&nbsp; - Motivation, leadership, and team dynamics2. Financial Management (6 ECTS)&nbsp;&nbsp; - Financial analysis and planning&nbsp;&nbsp; - Capital budgeting and investment decisions3. Macroeconomics (6 ECTS)&nbsp;&nbsp; - Economic indicators and their impact on business&nbsp;&nbsp; - Fiscal and monetary policy4. Operations Management (6 ECTS)&nbsp;&nbsp; - Production and service management&nbsp;&nbsp; - Quality control and supply chain managementSemester 45. Business Law (6 ECTS)&nbsp;&nbsp; - Legal environment of business&nbsp;&nbsp; - Contracts, torts, and corporate law6. Human Resource Management (6 ECTS)&nbsp;&nbsp; - Recruitment, selection, and training&nbsp;&nbsp; - Performance management and employee relations7. Strategic Management (6 ECTS)&nbsp;&nbsp; - Strategic planning and implementation&nbsp;&nbsp; - Competitive analysis and market positioning8. Research Methods in Business (6 ECTS)&nbsp;&nbsp; - Research design and methodology&nbsp;&nbsp; - Data collection and analysis&nbsp;Year 3: Advanced Business Applications (60 ECTS)Semester 51. International Business (6 ECTS)&nbsp;&nbsp; - Global business environment&nbsp;&nbsp; - Cross-cultural management and international trade2. Entrepreneurship and Innovation (6 ECTS)&nbsp;&nbsp; - Entrepreneurial mindset and business planning&nbsp;&nbsp; - Innovation management and product development3. Business Ethics and Corporate Governance (6 ECTS)&nbsp;&nbsp; - Ethical decision-making in business&nbsp;&nbsp; - Corporate social responsibility and governance frameworks4. Digital Marketing (6 ECTS)&nbsp;&nbsp; - Online marketing strategies&nbsp;&nbsp; - Social media and e-commerce platformsSemester 65. Project Management (6 ECTS)&nbsp;&nbsp; - Project planning and execution&nbsp;&nbsp; - Risk management and project evaluation6. Capstone Project (12 ECTS)&nbsp;&nbsp; - Integrative project applying business concepts&nbsp;&nbsp; - Research, analysis, and presentation of findings7. Current Trends in Business (6 ECTS)&nbsp;&nbsp; - Emerging trends and challenges in the business world&nbsp;&nbsp; - Impact of technology on business practices8. Business Simulation (6 ECTS)&nbsp;&nbsp; - Practical experience in a simulated business environment&nbsp;&nbsp; - Application of business theories and concepts in real-life scenarios

The Bachelor of Business Administration (BBA) program provides students with a comprehensive understanding of business principles and practices. The curriculum integrates theory and practice, equipping students with critical thinking and analytical skills

Bachelor of Business Administration (BBA)

Course Description