Marketing 

Detailed Syllabus 

Syllabus 

Lecture Notes 

Reading Materials

Video lesson 

Marketing TEST 1

Module 1_Creating and Capturing Customer Value

Lecture Slides 

Reading Materials 

Marketing Module TEST 2 

Module 2 Company and Marketing Strategy

Marketing Module TEST 3 

Module 3 Analyzing the Marketing Environment

This Professional Certificate in Marketing Management is an online and on campus program designed for leaders, managers, executives who are passionate about knowing the basics of marketing. There is an increasing demand for professional who expertise themselves in both marketing and management. After completing the course, you will be awarded Professional Certificate in Marketing Management.BackgroundThe Professional Certificate in Marketing Management a 1 &nbsp;– 2 months program that combines both theory with practice of marketing management. The course is taught online by expert faculty from LSBSS. There are six taught modulesAdmission EligibilityTo be admitted to the Professional Certificate in Marketing Management, students must have a diploma from an accredited academic institution subject to minimum entrance requirements prescribed by the school.Duration of the courseThe duration of the course will be 1 – 2 months.<table style="min-width: 75px;"><colgroup><col><col><col></colgroup><tbody><tr><td colspan="1" rowspan="1">Course Number</td><td colspan="1" rowspan="1">Module Name</td><td colspan="1" rowspan="1">Credits</td></tr><tr><td colspan="1" rowspan="1">PCMM310</td><td colspan="1" rowspan="1">Marketing - Creating and Capturing Customer Value</td><td colspan="1" rowspan="1">10</td></tr><tr><td colspan="1" rowspan="1">PCMM320</td><td colspan="1" rowspan="1">Company and Marketing Strategy (Building Relationships)</td><td colspan="1" rowspan="1">10</td></tr><tr><td colspan="1" rowspan="1">PCMM330</td><td colspan="1" rowspan="1">Analyzing the Marketing Environment</td><td colspan="1" rowspan="1">10</td></tr><tr><td colspan="1" rowspan="1">&nbsp;</td><td colspan="1" rowspan="1">Total credits</td><td colspan="1" rowspan="1">30</td></tr></tbody></table>

This Professional Certificate in Marketing Management is an online and on campus program designed for leaders, managers, executives who are passionate about knowing the basics of marketing.

Professional Certificate in Marketing Management

Language

Level

Course content

Course Description

This Course Includes